Since a few years, the Desjardins Group, first financial association of credit unions in Canada and sixth in the world, organises an event whose objective is to give recognition and honour the persons and companies of Quebec and Ontario who contribute to the community in an exceptional way: The Desjardins Entrepreneur Awards.
Simon Parent decided to present his company to this contest in the Agricultural Award as well as in the Innovation and Productivity Award – Small business.

A few months after having sent his application, Simon Parent was invited to Montreal to attend the unveiling of the finalists of all 14 categories of this 6th edition of the Desjardins Entrepreneur Awards.

To the delight of its owner, Novafruit was chosen finalist of the Agricultural Category... and of the Innovation and Productivity Category!!

Incidentally, this news was published in the magazine Les Affaires in its edition of August the 20th, 2011.